Zetalab redesigned it in full, starting from the logo up to the make-up, and the photographic layout thus entirely renewing the magazine in all its parts.
Zetalab were responsible for the art direction all the publication period long and studied all special inserts.

The re-design brought to a strong increase in sales making “Buona Cucina” one of the three most diffuse cooking magazine in Italy.

In 2001 Buona Cucina won a golden plaque of the Prize “Mario Bellavista” ADV, as specialized magazine with the highest increase percentage in sales.

Expertise
Logo | Corporate Identity | Editorial