Associazione Piano City Milano ➔ branding identity event environmental
Piano City Milano is the first diffuse festival in Milan. It has grown for years and has evolved alongside the rebirth and metamorphosis of the city. We proudly design his visual identity since 2013.
Every year we update the design researching a new way to visualize the strong relationship between piano music, the city and the public.
Our visuals "ride" together with the music reaching the audience out in the squares, in people’s homes and in the unconventional festival venues.
A festival of 3 days, 72 hours non-stop for over 450 concerts requires more than 325 graphic items produced in a short time. A very hard task, but we love it.
